What we do

Rooted in Swedish heritage, crafted in Portugal in fine merino wool or organic cotton - each Pop a Plum hat is a cosy little statement piece. (And yes, one you'll get plenty of compliments for.)

Why parents choose Pop a Plum

Every hat starts with one question: would I put this on my own child?

That means only natural fibres - merino wool or organic cotton - chosen for how they feel against little skin. It means working with skilled hands in Portugal, not factories chasing the lowest price. And it means making fewer hats, better - never overproducing, never compromising.

No shortcuts. Just something genuinely worth buying.

🇵🇹 Handcrafted in Portugal
🌿 100% natural fibres - merino wool & organic cotton
♻️ Responsible, traceable production
🍓 Designed to last, made to be loved